Day 2 · 2:00 pm – 2:35 pm
Activation Is a Product Problem
About this session
Why Pocketfield moved onboarding from marketing to product, and the experiments that doubled activation.
When
Day 2 · 2:00 pm – 2:35 pm
Pick your stream
Three rooms, one afternoon
Three streams run side by side from 13:15 to 15:30. Move between rooms at the changeovers.
Stream
Stream A: Product
Roadmaps, activation and the hard choices behind products people keep using. Runs in Main hall, Monday 7 December, 13:15 to 15:30.
See you at The Foundry
Diavola 2026 · 6–8 December · Bankside, London. Full passes from £549 + VAT, day passes from £249.